Taking action to protect children from the harmful impact of food marketing: a child rights-based approach

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Taking action to protect children from the harmful impact of food marketing: a child rights-based approach

Taking action to protect children from the harmful impact of food marketing: a child rights-based approach
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Publication sheet

Nome da publicação: Taking action to protect children from the harmful impact of food marketing: a child rights-based approach

Authors: UNICEF, WHO

File type: Relatório

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Summary

Food and beverage companies play a significant role in
shaping children’s food environments, but their objectives
are profit driven rather than child centred. They have a vested
commercial interest in increasing sales of their unhealthy
products and use highly immersive, engaging – and often
unethical – marketing techniques to target children and their
caregivers